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tourism resource assessment and spatial analysis of wine tourism development： a case study of the eastern foothills of China＇s Helan Mountains

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Journal of Mountain Science 2018年第3期15卷 645-656页

作者： WANG Lei LIU Jia-ming WANG Ling-en ZHU He LIN Jing Institute of Geographic Sciences and Natural Resources Research Chinese Academy of Sciences Beijing 100101 China College of Humanities Ningxia University Yinchuan 750021 China Key Laboratory of Regional Sustainable Development Modeling Chinese Academy of Sciences Beijing 100101 China University of Chinese Academy of Sciences Beijing 100049 China

The reasonable development and utilization of mountainous regions closely relates to local economic development and ecological security. The wine production region in the eastern foothills of the Helan Mountains in Ningxia, Ningxia Hui Autonomous Region, with its excellent terroir, is emerging as one of China's three major geographical attractions. Based on surveys of tourism resources and spatial analysis for this wine producing region, we propose a highly representative and practicable path for wine tourism development. Based on China's national standard in Classification, Investigation and Evaluation of tourism Resources(GB/T 18972-2003), which recommended the types and grades of tourism resources in one area, we conduct an analysis of resource characteristics and the current state of development. Using Arc GIS software, spatialautocorrelation analysis, average nearest neighbor analysis, as well as clustering and outlier analysis, we are able to derive the spatial distribution characteristics of tourism resources. Our survey showed that tourism resources in this area are relatively abundant and have good quality and clear combination advantages. Nonetheless, there are resources shortage for wine tourism and poor integration of wine production with the tourism industry. Regarding the spatial distribution of resources, we revealed the current states of and issues surrounding regions with concentrated resources, as well as characteristics of this clustering. Finally, we proposed a development path for wine tourism in this region based on the five dimensions of management mode, industrial path, product development, spatial optimization, and market development.

关键词： Development path Helan Mountains Resource assessment wine tourism

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wine tourism in Santorini, Crete:Exploring the Behaviour, Motives, and Intentions of wine Tourists

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Journal of tourism and Hospitality Management 2019年第2期7卷 45-60页

作者： Vasiliki Avgeli Marios Soteriades Anna Sakoualou MBS College of Crete/Hellenic Mediterranean University CreteGreece University of South Africa(UNISA) PretoriaSouth Africa Noble Fortune AthensGreece

wine tourism is a fast growing sector,with an estimated 30%growth in 2018 and has emerged as a strong and rising area of special interest tourism,representing an increasingly important element of regional and rural tourism *** Greece wine has played an important role since ancient times,as it was an integral part of nutrition and religion,and by 800BC,Greeks had begun to perfect their techniques in *** tourism in our days,constitutes a factor for attracting visitors from all over the *** present paper is an effort to explore and investigate the factors that affect the behavior of wine tourists in the island of Santorini,shaping their motives and *** specifically,the aim of this paper is to explore the motivating factors that influence winery visitation,wine tourists’level of satisfaction,interest and knowledge on wine,as well as their demographic *** methodological approach was based on quantitative research;more specifically a survey was conducted with the use of structured *** showed that the most popular activity for wine tourists visiting Santorini wineries was wine tasting and the main motives influencing the decision for winery visitation involved wine tasting and experiencing the atmosphere of the *** research also showed that the most important factors contributing to wine tourist’s satisfaction concerned the attitude,professionalism and knowledge of winery staff,as well as service quality.

关键词： wine tourism wine tourist profile motivation satisfaction

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The 2.0 Marketing Strategies for wine tourism Destinations of Excellence

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Chinese Business Review 2011年第10期10卷 948-960页

作者： Paola Scorrano University of Salento Lecce Italy

The aim of this paper is to empirically research the use of Web 2.0 applications in the communication strategies of wine tourism destinations of excellence; main attention will be focused on the integration of these tools within the ＂official＂ destination websites. The main research questions are：（1） Do wine tourism destinations of excellence worldwide make use of Web 2.0 tools in their official websites？（2） Is it possible to estimate the degree of intensity of use of such tools？ The method used for the purpose of this research is inductive： starting from the observation of some specific cases we wanted to implement a scoring model that, taking into account the presence and intensity of the use of Web 2.0 tools selected by the wine tourism destinations of excellence, could be replicated in different contexts from the one analyzed here. The study reveals the interest in the tools of Web 2.0 by the institutional bodies responsible for management of destinations; however it also shows that there is not a full awareness of the scope of strategic and organizational development in the web 2.0 applications resulting in the relationship with potential visitors and those who have already experienced a tourist territory.

关键词： wine tourism Web 2.0 social network destination management

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