罗尔斯·罗伊斯公司21世纪的遄达战略
Rolls-Royce Trent Strategy for the 21st Century出 版 物:《民航经济与技术》 (China Civil Aviation)
年 卷 期:1999年第1期
页 面:31-34页
学科分类:082502[工学-航空宇航推进理论与工程] 08[工学] 0825[工学-航空宇航科学与技术]
摘 要:Rolls-Royte has developed a worki-leading product strategy in the Trent engine *** has established a dominant position in the market and is excellently placed to meet the challenge of the next *** Trent family won the 1997 Flight International Aerospace Awards for comorate strateqy and is the subject of this paper.