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Data Science and Management 2024年第2期7卷 144-153页

作者： Yuhua Cao Xiaoli Qu Xiangfen Chen School of Digital Economy and Management Suzhou City UniversitySuzhouJiangsu215104China School of Management Xi’an Jiaotong UniversityXi’an710049China Institute of Quantitative&Technological Economics Chinese Academy of Social SciencesBeijing100732China

With outstanding advantages in virtuality, immersion, connectivity, and openness, the application of the metaverse in the development of intangible cultural heritage has demonstrated great potential to enhance Gen-Zers’ participation intention, but the effect and its mechanism remain unclear. This study constructs a theoretical model based on the stimuli-organism-response (SOR) theory, the DeLone and McLean model of information system (IS) success (D&M) model, and flow theory, and conducts an empirical study using a structural equation model and regression analysis based on questionnaire survey data in China to uncover whether and how metaverse application exerts its impact. Results show that metaverse application can enhance Gen-Zers’ participation intention in the communication of intangible cultural heritage, and their mechanism follows a chain path of “stimulus-state-response” under the joint action of “technology-individual-environment” in which metaverse application is the key stimulus factor, flow experience is the mediator, and self-efficacy and subjective norm are moderators. The findings can offer new insights for research on metaverse application from the perspectives of consequences and effects and can also provide practical implications for metaverse application as well as the development and communication of intangible cultural heritage.

关键词： Metaverse application intangible cultural heritage Gen-Zer Flow experience Intention

Research on the Design of Innovative Play Blind Box Based on AR Digital Technology Empowering Traditional intangible cultural heritage

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Journal of Electronic Research and Application 2024年第3期8卷 53-59页

作者： Zhilin Gu Junhong Liu Beijing Institute of Technology Zhuhai 519088China

The development of science and technology,especially the rise of augmented reality(AR)technology provides a new way for the inheritance and innovation of traditional intangible cultural *** on the design and research of the tide play blind box of AR digital technology empowering traditional intangible cultural heritage,this paper discusses the application and feasibility of AR technology in the traditional intangible cultural heritage,analyzes the strategy of implementing AR technology empowering intangible cultural heritage,and puts forward corresponding countermeasures for the challenges that may be faced,aiming at providing new ideas and methods for traditional intangible cultural heritage and modern science and technology.

关键词： Augmented reality technology intangible cultural heritage Inheritance Innovation

Innovation Transformation and Industry-Education Integration:A Study on the Integration Path of Guangxi Zhuang’s intangible cultural heritage and Master of Arts Education in China

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Journal of Contemporary Educational Research 2024年第4期8卷 86-91页

作者： Danya Liu Yujun Sun School of Design Guangxi Normal UniversityGuilin 541006China

This study focuses on the master of arts education in higher education institutions in Guangxi Zhuang Autonomous Region of China,explores the path of integrating Guangxi Zhuang’s intangible cultural heritage with the teaching of master of arts,and puts forward the teaching mode of“thinking guidance-autonomous judgement-program construction.”A theoretical model of innovative transformation of intangible cultural heritage is also *** the development of this study,it is expected to further enrich the practical teaching mechanism of master of arts education in Chinese universities and form a master of arts teaching model with strong local cultural *** the same time,the teaching reform based on the integration of Guangxi Zhuang’s intangible cultural heritage and master of arts education also has strong practical significance for promoting the inheritance and innovation of Chinese intangible cultural heritage,promoting the development of cultural and creative industries,and serving the economic and social development of Guangxi.

关键词： intangible cultural heritage Master of arts education Integration path Guangxi Zhuang Autonomous Region Teaching mode

Protection of regional eco-culture preservation area: Based on the experience of overall protection of intangible cultural heritage

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Ecological Economy 2017年第4期10卷 351-357页

作者： ZHANG Mei-chen HU Bei-ming Institute of Western China Modernization Guizhou University of Finance and Economics Co-innovation Center for Western China Poverty Reduction and Development

Eco-cultural preservation area is a synthesis of contradiction, which is the existing interregional coordination and conflict between the administrative divisions. Hence, it is quite different from the general integrity of the intangible cultural heritage protection. However, as one form of protection of intangible cultural heritage, it is connected with other forms of protection. Based on the cultural integration, the paper studied and summarized domain of intangible cultural heritage, and further research and investigation of the Eco-cultural preservation areas are discussed.

关键词： intangible cultural heritage cultural and ecological preservation zones regional protection

On ecological inheritance construction of intangible cultural heritage in era of intellectual media

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Ecological Economy 2023年第2期19卷 163-174页

作者： HAo Wen-jing Department of Foreign Languages Sichuan University of Media and CommunicationsChengdu 611745CHINA

It is known that intangible cultural heritage is an important resource of the cultural soft power in a country, and it is also an organic component and representation of national history, spirit and ***, a good inheritance of intangible cultural heritage is of great significance for carrying forward the ethical basis of human culture as well as maintaining its value core. Nowadays, the rapid intelligentization of media has ushered in the era of intellectual media, with characteristics of “massive media, man-machine integration and self-evolution”. In the era of intellectual media, traces of intelligent technologies can be seen everywhere, and the ecology of the inheritance of intangible cultural heritage has been reconstructed. Under this circumstance, the author firstly makes clarification of the advancement of the era, which has given a new logic of intangible cultural heritage inheritance, and various intelligent powers should be developed including intelligent acquisition, processing and judgement ability of content value. Then, the technology empowerment is analyzed, which has made reconstruction of intangible cultural heritage inheritance: while being digitalized,the inheritance of intangible cultural heritage has become systematized in way of “Points, Lines and Planes” at the same time. Therefore, the communication ecology of intangible cultural heritage could be established as a new approach of inheritance via all sorts of intelligent technologies, so as to promote Chinese cultural soft power and enhance our national image in the long run.

关键词： era of intellectual media intangible cultural heritage cultural inheritance ecological construction

Research on Government Responsibility for the Protection of intangible cultural heritage in Minority Areas

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Journal of Educational Theory and Management 2021年第2期5卷 113-119页

作者： Leibin Lan School of health and tourism Nanning College for Vocational TechnologyNanningGuangxi530008China

The protection of intangible cultural heritage is a long and arduous systematic *** not only protects the heritage itself,but also protects its surroundings,including its historical,scientific,and emotional connotations and the elements of cultural heritage *** the protection of intangible cultural heritage,the local government will play a leading role and bear unshirkable responsibility for the success or failure of the *** the process,however,local governments are often affected by various factors,resulting in adverse phenomena such as government undertaking the whole things and protective *** paper takes minority areas as the research district to study the government responsibility for the protection of intangible cultural heritage.

关键词： Ethnic minority intangible cultural heritage Government responsibility

Rural Elite Flow and Protection of intangible cultural heritage in the Social Transformation Period

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Journal of Landscape Research 2017年第5期9卷 82-90页

作者： ZHANG Fuli WEI Zhaopan College of Humanities and Law Fujian Agriculture and Forestry University

Under the violent impact of the social transformation period,traditional cultural heritage faces a great crisis of protection,inheritance and *** the context of collapse of basic structure of traditional rural society,the protection of traditional cultural heritage becomes an important task in the new *** both the state and the society attach great importance to the protection of intangible cultural heritage,it still faces a huge crisis of *** the system,this is because cultural elite list system and intangible cultural heritage protection system are confronted with many practical *** cultural elite of the rural society,as main group of intangible culture inheritance,is always ignored and this has become a hidden trouble for cultural heritage *** this situation,it is recommended to constantly restore excellent cultural ecological environment,improve the supporting facilities of the intangible cultural protection system,cultivate cultural elites of rural areas at the level of endogenous driving force,improve the rural centripetal force centering on cultural elites,restore its functions in transmitting culture and guiding value in rural society,and rebuild the folk cultural elite regeneration mechanism,so as to real y push the intangible cultural heritage protection towards the sustainable development of inheritance.

关键词： Rural cultural elites intangible cultural heritage cultural elite regeneration

The Path Exploration on the Inheritance and Protection of intangible cultural heritage

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Journal of Literature and Art Studies 2021年第1期11卷 53-55页

作者： SANG Yue-hua Yunnan Arts University Kunming 650500China

With the development of economy and society,China’s cultural heritage survival environment is worsening,the inheritance and protection of intangible cultural heritage become a common concern of *** is of great importance to use reasonable and scientific protection methods,the author explore path on the inheritance and protection of intangible cultural heritage:(1)To strengthen the research and publicity of the value of the intangible cultural heritage;(2)let the intangible cultural heritage education into the campus;(3)To protect the cultural ecology on the intangible cultural heritage;(4)To Protect the inheritors of the intangible cultural heritage;(5)To encourage using minorities languages;(6)To establish archives of the intangible cultural *** to the exploation path,the intangible cultural heritage would be realized the effective protection of the intangible cultural heritage and sustainable inheritance.

关键词： intangible cultural heritage the inheritance and protection path exploration

Research on intangible cultural heritage Education and Inheritance in Universities

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Journal of Contemporary Educational Research 2020年第11期4卷 37-39页

作者： Tao Ma Xiaoxi Cao Tiangong University Tianjin 300384China

This paper first analyzes the advantages and problems of intangible cultural heritage education and inheritance in Chinese universities,and then points out the key points of local universities in constructing the education system of intangible cultural heritage in terms of curriculum setting,textbook preparation and pedagogical reform,and perfecting teacher deployment and teaching conditions.

关键词： Universities intangible cultural heritage Education and heritage

Study on the Protection and Product Development of intangible cultural heritage with Computer Virtual Reality Technology

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国际计算机前沿大会会议论文集 2021年第1期 515-527页

作者： Yimin Shen Jiaxing Nanyang Polytechnic Institute JiaxingZhejiangChina

The rapid development of computer virtual reality technology has provideda brand-new idea for the inheritance, protection, product design and disseminationof China’s intangible cultural heritage, which is of great practical *** on the investigation of the status quo of computer virtual realitytechnology in the protection and development of intangible cultural heritage, thispaper proposes an innovative method for the intangible cultural heritage protectionmode integrated with computer virtual reality technology. Besides, this paper alsoattempts to obtain a development strategy for the inheritance, protection, integration,development of virtual reality of intangible cultural heritage by analyzing theintangible cultural heritage Project of Zhejiang Province with Xiuzhou peasantpaintings as a study case. This paper represents the achievement of the projecttitled Research on Collaborative Development of Design Majors under the Backgroundof “Integration of Production and Education” (jg20190966), one of thesecond batch of teaching reform research projects of higher education in ZhejiangProvince during the 13th Five-Year Plan.

关键词： Virtual reality technology intangible cultural heritage Protection Product development