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Journal of Social Science Development Research 2024年第3期2卷 11-22页

作者： Nan Jiang Geely University of China ChengduSichuanChina

To investigate the effects of gendered characters and gaming skills on sex inference and teammate choice in PUBG Mobile,a 2(actual sex:man ***)x2(gaming skill level:high ***)x2(gendered character:male character *** character)between-subject experiment was conducted(N=248).As hypothesized,the choice of characters was influenced by the participants'level of gaming *** with high gaming skills were more inclined to select characters of the opposite gender,while those with low gaming skills were more likely to choose characters of their own *** addition,the effect of gaming skill cues,such as past game records,was more significant than the effect of gendered character *** with high gaming skills were perceived as males,regardless of the gender of their chosen characters,while players with low gaming skills were considered ***,female players with high gaming skills preferred to select male characters to represent themselves,but they did not believe that players with good records could be *** the consideration of"expertise"influenced the selection of *** are discussed in light of the Social Identity model of Deindividuation Effects(SIDE)and the stereotypes-as-explanations account.

关键词： Computer-mediated communication gender stereotype PUBG mobile gendered character SIDE model

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Exploring gender stereotypes in American and Mexican Magazine Advertisements

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Journalism and Mass Communication 2013年第3期3卷 154-168页

作者： Jose L. Vasquez Jinbong Choi Texas State University-San Marcos Texas USA Sungkonghoe University Seoul South Korea Texas State University-San Marcos Texas USA

This study analyzed gender stereotypes in American and Mexican magazine advertisements. The researchers conducted a content analysis of four major fashion magazines （i.e., Vogue, Cosmopolitan, People en Espahol, and Vanidades）, using KANG＇s （1997） scales of gender behaviors inspired by Goffman＇s （1979） gender studies. The researcher obtained findings by averaging the overall sum of each country＇s stereotypes by comparing them for any similarities or disparities. The results suggest a similar amount of gender stereotypes across both countries, specifically in the gender categories of ＂feminine touch＂, ＂licensed withdrawal＂, and ＂body display＂. Overall, findings from this study provide further implications for future researchers and marketers. Future researchers should further analyze gender behavior by conducting a longitudinal study of the various types of gender stereotypes at an international level. Additional implications and future research ideas are discussed throughout this research.

关键词： magazine advertisement gender stereotype international advertising fashion magazine

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Why Do We Change Our Mind?——the Effects of Friendship,gender Differences and Problem Contexts on Decision-making

Why Do We Change Our Mind?——the Effects of Friendship,Gend...

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第十届全国心理学学术大会

作者： Yan Wang Yanjie Su Department of Psychology, Peking University, Beijing 100871

Questionnaire was used to indirectly test the effect of others on individuals’ decision-making and tried to discuss how friendship, gender and problem contexts affect people’s decision. The results showed that Chinese are not as susceptible to change their minds as some cross-cultural research concluded. They were most likely to change their minds in some special, social decisions, as a result of being affected by their close friends. The probability of changing their minds for the sake of others had significant gender differences: women were more susceptible to be affected by others and change their minds. The sex of participants had a significant interaction with the question contexts and the roles’ sex in the questions: female participants

关键词： Friendship gender Differences gender stereotype Decision-making

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Photograph Stimuli are More Appropriate Stimuli to Emerge Related stereotypes

Photograph Stimuli are More Appropriate Stimuli to Emerge Re...

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2011年心理学与社会和谐学术会议

作者： Mein-Woei SUEN School of Psychology and Institute of Clinical Psychology Chung Shan Medical University Department of Medical Education Chung Shan Medical University Hospital Social and gender Issue Research Center Chung Shan Medical University

This study aims to fine out appropriate stimuli to emerge stereotypes.A 3（stimuli:name vs. category label ***）×2（ethnicity:Asian ***）×2（gender:male ***）experiment design and 60 university students in Taiwan were *** results show that photographic stimuli are more easily to elicit an apparent gender and ethnic difference consistent with the common intelligence-related stereotypes,however,the category label and name stimuli could ***,this selected and tested set of photographs for the four target groups can be used in the following experiments as stereotypic stimuli for the predicted performance *** details and findings are discussed.

关键词： gender stereotype ethnic stereotype predicted performance task

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教师职业的性别标识探论

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高等教育 2015年第11期 65-72页

作者：王俊

近年来，教师职业女性化趋势和师范类院校男女生比例失衡问题备受关注。这两种高度相关的社会现象之所以被各类话语建构成“问题”，并非出于教育领域性别平等的诉求，而在于社会文化中的性别本质主义偏见、社会制度中结构性的性别歧视... 详细信息

近年来，教师职业女性化趋势和师范类院校男女生比例失衡问题备受关注。这两种高度相关的社会现象之所以被各类话语建构成“问题”，并非出于教育领域性别平等的诉求，而在于社会文化中的性别本质主义偏见、社会制度中结构性的性别歧视及职业领域中的性别隔离。学生对高校类型及职业的选择，表面上是基于个人自由，但更多的是在一个选择已被结构化的世界中作出的选择。教师职业女性化趋势说明正是“女性地位”和“教师地位”都存在问题，才会出现这种“选择性亲和关系”。因此，我们需要改变提问方式，重建问题阈，从社会文化脉络中去探寻结构性因素，从观念、政策、制度层面去分析和解决问题。

关键词：教师职业女性化性别本质主义性别刻板印象 teaching occupation feminization gender essentialism gender stereotype

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