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Provoking Buying Behaviors Amid Crises:Unfolding the Underlying Mechanisms of Psychological Impairments

International Journal of Mental Health Promotion 2024年第4期26卷 279-292页

作者： muhammad waleed ayub ghouri Guofeng Wang muhammad Ali Hussain Zhisheng Li Tachia Chin School of Management Zhejiang University of TechnologyHangzhou310023China School of Management and Economics University of Electronic Science and Technology of ChinaChengdu611731China Business School NingboTech UniversityNingbo315100China

Crises in the past have caused devastating,long-lasting impacts on the global *** after-effects always bring some dynamic and rigorous challenges for businesses and *** challenges have always been a point of discussion for *** recent COVID-19 pandemic emaciated the global economy,leaving everyone mired in uncertainty,fear,and psychological *** of the headwind features utilized by consumers during pandemic was panic buying(PB),which must be explored in various contexts for policymakers and *** address this gap,this study deployed a moderated mediation mechanism,integrating the health belief model(HBM)and competitive arousal theory(CAT)to excavate the notions underlying PB with the intrusion of evolved real-time psychological disorders:intolerance of uncertainty(IU)and cyberchondria(CYC).The study was conducted as a natural experiment in a South Asian developing economy using online *** found that health beliefs—perceived severity(PSV)and perceived susceptibility(PSC)—positively impact perceived arousal(PA),which causes PB,and that PA has a sturdy mediator ***,in the relationship between health beliefs and arousal,the different psychological disorders were found to have significant moderating roles The study findings can help mitigate risk uncertainties and panic situations and thus contribute to consumers’wellbeing.

关键词： Panic buying health belief model mental health competitive arousal theory intolerance of uncertainty cyberchondria

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