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A social media adoption strategy for cultural dissemination in municipalities with tourist potential:Lamas,Peru,as a case study

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Built Heritage 2024年第2期8卷 67-78页

作者： Pierre Vidaurre-Rojas Seidy Janice Vela-Reátegui Lloy Pinedo miguel valles-coral Jorge Raul Navarro-Cabreraand Very Rengifo-Hidalgo Teresa del Pilar López-Sánchez JoséSeijas-Díaz Ángel Cárdenas-García Rosa Elena Cueto-Orbe ATEC Management Research Group Faculty of Economic SciencesUniversidad Nacional de San MartínJr.Maynas N°177TarapotoPerú Faculty of Systems and Informatics Engineering Universidad Nacional de San MartínJr.Maynas N°177TarapotoPerú Tourism Development and International Business Research Group Faculty of EconomicAdministrative and Accounting SciencesUniversidad Nacional Autónoma de Alto AmazonasProlongación Libertad 1220-1228YurimaguasPerú Tourism Development and International Business Research Group Faculty of International Business and TourismUniversidad Nacional Autonoma de Alto AmazonasProlongación Libertad 1220-1228YurimaguasPerú

Social media is commonly used by governments to disseminate information related to transparency and institutional promotion,but its potential for the dissemination of cultural resources is often *** research proposes a strategy for adopting social media to achieve cultural dissemination in the municipality of Lamas,Peru,which has tourism potential and has been awarded the“Best Tourism Villages”seal of the World Tourism ***,we propose a case study at a propositional exploratory *** start by determining the current state of dissemination of tangible and intangible resources,as well as the practical use of social media,through a survey of 20 *** results reveal that crafts are the most widely disseminated tangible resource in the municipality(according to 55%of officials),and intangible resources are occasionally disseminated(50%).We also find that Facebook is the only digital channel used to disseminate cultural *** this context,we formulate a strategy for adopting social media to improve cultural dissemination,which consists of six phases:(i)forming a work team,(ii)preparing a budget plan,(iii)strengthening capacities,(iv)taking inventory of cultural resources,(v)coordinating community interests and(vi)preparing a cultural dissemination *** findings can contribute to formulating public initiatives for the institutionalisation of social media in governments for the purposes of preserving,promoting and guaranteeing the accessibility of cultural heritage.

关键词： Cultural heritage Cultural preservation Cultural promotion Digital attraction Digital communication Government Social networks Tourism development Visitors

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Tubastraea coccinea: A Non-Indigenous coral (Cnidaria, Scleractinia) Collected at Arvoredo Island, South of Brazil with Potential MRSA and VRE Antimicrobial Activity

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Open Journal of Marine Science 2016年第2期6卷 334-340页

作者： Éverson miguel Bianco Simone Quintana de Oliveira Tatiana da Rosa Guimarães Luiza Gabriela de Souza Pessoa Maria Eduarda Alves Santos Felipe Dal-Pizzol Eloir Paulo Schenkel Flávio Henrique Reginatto Departamento de Ciências do Mar Universidade Federal de Sao Paulo Campus Baixada Santista Santos Brazil Programa de Pós-Graduacao em Farmácia Universidade Federal de Santa Catarina Florianópolis Brazil Molecular Invertebrate and Systematics Ecology Laboratory Department of Biology Chemistry and Marine Sciences University of the Ryukyus Nishihara Japan Departamento de Clínica Médica Universidade Federal de Santa Catarina Campus Universitário Trindade Florianópolis Brazil

Bacterial infection is considered to be one of the most critical health issues of the world. It is essential to overcome this problem by the development of new drugs. Marine organisms as corals, sponges, seaweeds, and other are an incredible source of novel pharmacologically active compounds. Herein, the antimicrobial activity (extract/fractions) of the invasive stony coralTubastraea coccinea was evaluated by the disk diffusion method against 21 microbial strains (ATCC and clinical strains). Micro broth dilution was used to determinate the MIC of the fractions that showed antimicrobial activity by the disk diffusion method. Bioautography assay was also performed. Our results showed that the n-butanol (BF) and aqueous fractions (AF) showed activity against ATCC strains Staphylococcus aureus (MIC 31.25 and 250 μg/mL),Salmonella typhimurium (MIC 125 and 500 μg/mL), Escherichia coli (MIC 62.5 and 500 μg/mL) and Pseudomonas aeruginosa (MIC 62.5 and 500 μg/mL), respectively. Moreover, BF fraction was also effective against the clinical strains S. aureus(MIC 62.5 μg/mL), Klebsiella pneumoniae Carbapenemase—KPC (MIC 125 μg/mL), Methicillin-Resistant Staphylococcus aureus—MRSA (MIC 125 μg/mL) and Vancomycin-Resistant Enterococcus faecalis—VRE (MIC 62.5 μg/mL). The ratio MBC/MIC reinforces the bactericidal profile of BF fraction. The bioautography assay of BF fraction showed the presence of antimicrobial components at Rf0.55.

关键词： Marine Natural Products Tubastraea coccinea Scleractinia Antimicrobial Activity Methicillin- Resistant Staphylococcus aureus (MRSA) Vancomycin-Resistant Enterococcus faecalis (VRE)

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