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Creation and Appropriation of Value in Business Models of Ho...

Creation and Appropriation of Value in Business Models of Hotel Enterprises Operating on the Polish Market

作     者:Ma?gorzata Sztorc 

作者单位:Kielce University of Technology Faculty of Management and Computer Modeling Cathedral of Management and Marketing 

会议名称:《2019年第四届经济与企业管理国际学术会议》

会议日期:2020年

学科分类:12[管理学] 120203[管理学-旅游管理] 1202[管理学-工商管理] 

关 键 词:creation and appropriation of values resources business model business networks hospitality 

摘      要:Nowadays,hotel enterprises operate on the market according to a specific business model.A key component of this model,apart from creating value,is to intercept it for the organization *** of the conditions for providing value is to establish appropriate relations between market players and use their strategic *** value proposition that occurs in business models is a consequence of the differentiation between the value generated for the customer and the value generated and intercepted by the hotel *** kind of process is carried out with the participation of other organizations that function in the enterprise *** usually take the form of cooperative *** this respect,the aim of this paper is to indicate the importance of resources and network relations occurring in the business models of hotel enterprises as the key elements for the creation and appropriation of *** achieve the stated goal,conduct a survey using survey methods with the required questions about authors assisted by CAWI(Computer Assisted Web Interview).The survey consisted of 18 questions and was carried out in April-July *** survey was carried out among respondents from hotels with Polish and foreign *** the next stage of research,the results obtained from questionnaires were subjected to verification and statistical analysis using the IBM SPSS Statistics version 13.0 *** paper presents forms and categories of inter-organizational relations and recognizes strategic *** conducted research shows that the majority of enterprises establishing relations with specific partners,do it both to support the creation and interception of *** research results may be an inspiration for improving the process of creating and appropriating values and creating business models among hotel managers with Polish capital according to the paradigms taken over by hotel managers with foreign capital.

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