媒介批判理论在东亚“韩流”中的应用(英文)
作者单位：Department of MediaCommunication and JournalismSungkonghoe University
会议名称：《2004第二届亚洲传媒论坛》
会议日期：2005年
学科分类：050302[文学-传播学] 05[文学] 0503[文学-新闻传播学]
关 键 词：Korean Wave(韩流) Cultural Imperialism Media Imperialism Hybridization Globalization Cultural Discount
摘 要：This study attempts to interpretKorean Waveas an aspect of the exchange of media ***Korean WaveorHallyu(韩流),in a broad sense,means a boom of Korean pop culture in East Asia including *** recent years,it becomes a term referring to the phenomena of intensively consuming Korean cultural products among the young Chinese or Japanese ***,study summarizes theoretical outlines to understand media culture flows in the East Asia that are sparked by theKorean Wave.For this purpose,this study critically reviews cultural imperialism and media imperialism that are considered as a culture exchange model of the world system,and reviews cultural globalization,cultural hybridization and cultural discount theory as the theoretical resources for the exchanging theories,which have counter characteristics of cultural imperialism and media imperialism.