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The influence of quality characteristics of aquatic products on its price determination in China-A case of salmon products in supermarkets of Shanghai

作     者:Ya Du Xiaobo Lou Taro Oishi Yiyang Liu 

作者机构:Institute of Marine ScienceShanghai Ocean UniversityShanghai 201306China Tokyo University of Marine Science and TechnologyTokyo 108-8477Japan 

出 版 物:《Aquaculture and Fisheries》 (渔业学报(英文))

年 卷 期:2020年第5卷第6期

页      面:317-322页

学科分类:120301[管理学-农业经济管理] 12[管理学] 1203[管理学-农林经济管理] 

主  题:Price premium Hedonic pricing model Color of salmon China 

摘      要:The relationship between salmon prices and attributes were explored using the samples collected in supermarkets in Shanghai,*** results showed that the price of the salmon did not have a significant relationship with the depth of orange color of salmon,unlike the results of stated preferences of western consumers in the previous ***,smoked products had a positive relationship with price in the linear model form,and as the main importing country,Norway has the strongest positive relationship with *** China salmon demand is expected to increase in future,salmon attributes highly appreciated in the market are different from western countries and salmon exporters need to recognize China as a special market for effective market.

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