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Simulation of consumers decision-making process using agent-based model approach

作     者:Daniel Soto Forero Yony F.Ceballos German Sanchez Torres 

作者机构:Engineer FacultyUniversity of Antioquia Calle 67 No.53-108Medell`inColombia Engineer FacultyUniversity of Magdalena Carrera 32 No.22-08Santa MartaColombia 

出 版 物:《International Journal of Modeling, Simulation, and Scientific Computing》 (建模、仿真和科学计算国际期刊(英文))

年 卷 期:2019年第10卷第6期

页      面:30-47页

核心收录:

学科分类:08[工学] 0812[工学-计算机科学与技术(可授工学、理学学位)] 

主  题:Decision-making process bounded rationality agent-based models social networks fuzzy logic model consumers 

摘      要:This paper describes a model to simulate the decision-making process of consumers that adopts technology within a dynamic social *** proposed model use theories and tools from the psychology of consumer behavior,social networks and complex dynamical systems like the Consumat framework and fuzzy *** model has been adjusted using real data,tested with the automobile market and it can recreate trends like those described in the world market.

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