An analysis on investments of transnational corporation in China's car industry
An analysis on investments of transnational corporation in China's car industry出 版 物:《中国汽车(英文版)》 (China Auto)
年 卷 期:2008年第2期
页 面:4-12页
学科分类:0202[经济学-应用经济学] 02[经济学] 020205[经济学-产业经济学]
主 题:transnational corporation China the automotive ind
摘 要:The transnational corporations began investing directly in China s passenger car sector more than 2 decades ago, featuring characters unique in the world. This article, based on a case analysis, fully displays the characters of the transnational corporations in the process of entering the Chinese market, in regard to timing, partner choice, model distribution among different partners and the supplying system under the domination of their subsidiaries, and management of the networks and channels, and others.