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Analysis of subscription characteristics and user mobility in different types of MMORPGs

Analysis of subscription characteristics and user mobility in different types of MMORPGs

作     者:PENG Hui SUN Yan-li WU Hong 

作者机构:School of Economics and Management Beijing University of Posts and Telecommunications Beijing 100876 China 

出 版 物:《The Journal of China Universities of Posts and Telecommunications》 (中国邮电高校学报(英文版))

年 卷 期:2009年第16卷第6期

页      面:121-128页

核心收录:

学科分类:080904[工学-电磁场与微波技术] 0810[工学-信息与通信工程] 0809[工学-电子科学与技术(可授工学、理学学位)] 08[工学] 080402[工学-测试计量技术及仪器] 0804[工学-仪器科学与技术] 0835[工学-软件工程] 081001[工学-通信与信息系统] 081202[工学-计算机软件与理论] 0812[工学-计算机科学与技术(可授工学、理学学位)] 

基  金:supported by the Teaching and Research Program for Overseas Returnees in Beijing University of Posts and Telecommunications 

主  题:virtual reality online game subscription characteristics user mobility subscription curve life cycle MMORPG 

摘      要:Massively multiplayer online role-playing game(MMORPG) is one of the fastest-growing segments of the online game *** subscription refers to game accounts logged in during a certain period of *** user mobility explains the dynamics of subscriber size *** article explores the subscription characteristics and user mobility in different types of *** is found that subscription characteristics in different types of MMORPGs are marked by *** one hand,the curve of competition-based game subscription is linear,and the stability period is short,therefore it is necessary for the game operators to introduce new versions *** the other hand,the gradient rate of subscription in the community-based game is slow at first and then fast,and the stability period is long,hence it will take the game operator a long cycle to launch a new *** difference of subscription curve is caused by the fact that user mobility in competition-based game is higher than in the community-based game,as attractiveness of community-based game can maintain a longer period due to network *** purpose of the study is to help the game operator to understand the development stage and features of the game and to make effective decisions to attract more players.

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